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Damn good SEO

Take your website to the top of Google’s search rankings. Discover the best and latest tips, tricks, and techniques for mastering SEO and unlocking the power of organic traffic. Whether you’re a seasoned pro or just starting out, these ins and outs of SEO will take your website to the next level. Explore the secrets of successful businesses and websites that have mastered SEO, and learn how to apply these strategies to your own site.

“SEO is not something you do anymore. It's what happens when you do everything else right.” Chad Pollitt

The Extra E in Google’s E-E-A-T: Why First-Hand Experience Counts in SEO

In 2014, Google introduced E-A-T which stands for Expertise, Authority, and Trustworthiness (trustworthiness). These three pillars are the fundaments on which the quality of an article could be better determined. In December 2022, it added an extra E which stands for Experience and this is an important development as a counterpart to AI-generated content. Why […]

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